E-Commerce Marketing Executive

Packaging Source

Packaging Source is a designer, manufacturer, and supplier of bespoke packaging products, offering end-to-end services focused on innovative and sustainable solutions.

We leverage our commitment to innovation and understanding of consumer needs to provide sustainable, cost-reducing, and tailored packaging solutions.

Combining brand strategy, design, and manufacturing experience, Packaging Source has shaped the success of multiple brands globally.

About the Role

We are looking for a proactive and data-driven E-commerce Marketing Executive to lead our online marketing efforts and help grow our digital presence in the packaging industry.

This full-time role is focused on managing and optimizing e-commerce channels, increasing online visibility, and driving lead generation through digital marketing strategies.

The ideal candidate is experienced in e-commerce platforms, SEO/SEM, content marketing, and paid media, with a strong understanding of how to market B2B products effectively online.

Key Responsibilities

• Manage and optimise the company’s presence on e-commerce platforms

• Drive traffic and conversions through SEO, PPC, social media advertising, and email marketing

• Develop and execute digital campaigns to promote packaging solutions to targeted customer segments

• Analyse customer data and website metrics to refine campaigns and improve ROI

• Collaborate with the sales, design teams and third-party Marketing agency to align product messaging and online promotions

• Create and manage product listings, digital catalogue, and content for web and online marketplaces

• Monitor and report on e-commerce performance, providing insights and recommendations

• Stay up to date with digital marketing trends, tools, and best practices, especially in B2B and packaging sectors

Qualifications

• Proven experience in digital marketing, preferably within a B2B or industrial/e-commerce environment

• Strong understanding of e-commerce platforms, digital advertising, and performance analytics

• Proficient in SEO, Google Ads, Meta Ads, and email marketing platforms

• Solid grasp of Google Analytics, Search Console, and basic web content management systems

• Creative background with an eye for compelling visuals, branding, and messaging

• Excellent written and visual communication skills

• Self-starter with strong project management skills and the ability to meet deadlines

• Familiarity with the packaging industry is a plus

• Bachelor’s degree in marketing, E-commerce, Communications, or a related field preferred

What We Offer

• An opportunity to shape and scale digital marketing efforts in a growing packaging business

• A collaborative team environment with room for creativity and innovation

• Access to tools and resources for professional development

• Performance-based incentives and growth opportunities

• Competitive salary package